Innovation Growth Initiatives.
Two complementary approaches can be used to leverage your internal organizational talent to uncover new customer insights and breakthrough ideas. The first is to bring together experts in your organization to focus on specific ‘growth initiatives’, which go beyond incremental innovation to identify adjacent opportunities to your current markets and products. IFT’s Growth Initiative solution greatly increases the creativity, productivity and follow-through of your growth initiative teams or cross-functional innovation councils. Growth Initiative teams use our solution to rapidly capture market insights and new ideas, collaborate on developing those ideas and finally evaluating, prioritizing and routing those ideas to start funded research and development projects. Our unique, patented correlation engine supercharges your growth initiative ideation process by providing automatic prompting to related ideas, insights, and people.
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Systematic Ideation Performance:
The second approach to leveraging internal talent is to build a systematic approach to capture insights and ideas from across your organization as a day-to-day business process. IFT’s systematic ideation performance solution enables you to improve the yield of good ideas leading to commercialization projects by typically 10 times, and to significantly cut the effort and time needed to evaluate high volumes of ideas. The solution enables employees to receive idea challenges, submit ideas, collaborate and develop those ideas and then enables Ideation managers to evaluate and propose ideas for commercialization. Our unique, patented correlation engine supercharges your systematic ideation process by providing automatic prompting to related ideas, insights, and people.
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