Define innovation strategic arenas for specific business units Identify ideation challenges for each strategic arena Broadcast ideation challenges to a targeted set of employees Define straightforward workflows and alerts for how insights and ideas should be captured, developed and evaluated Quickly capture ideas related to ideation challenges Support collaborative development of ideas and communication between employees Capture structured idea information (risks, value proposition, competitive intelligence, etc.) and unstructured information (comments, expert advice, documents, links, etc.) as the idea develops | Retain all ideation information in an Ideation Bank, which can be used for manual search Evaluate ideas using pre-defined business criteria and weighted scoring Enable employees to track the status of ideas submitted, and facilitate communications between submitter and evaluator Generate performance metrics and dashboards for employees for feedback and to enable ideation reward and recognition mechanisms Generate performance metrics and dashboards for Ideation Challenges to evaluate their effectiveness Flow selected ideas automatically into our NPD solution’s portfolio and stage-gate management capabilities | 
